I was recently involved in a fascinating discussion with a number of other business owners from a variety of industries around the world on what it means to “Retain a Client”.
In that discussion, I reflected that when I owned an IT Managed Service Provider (MSP) we worked with a rolling one-month contract.
The advent of Cloud Services has meant that onus for maintenance and backup for many client services no longer falls with the MSP.
Take Hosted Exchange for instance – a service like Microsoft Office 365 has zero Microsoft Exchange maintenance requirements, and all data is backed up and stored securely in a Microsoft Datacentre.
Just a quick reminder that there's still some time to sign up for today's webinar on Selling Cloud Services to Business Owners, Not IT Managers.
We've got Paul Byrne from ChannelCloud.co.uk and Seth Oxhandler from CoolCat, Inc. who will discuss some of their strategies on conveying cloud services to a non-IT mindset.
We’re now well into February and I am willing to bet that like me, you know someone who on January 1st made a New Years Resolution to visit the gym more.
They might have even signed up for a new Gym membership. They may have even visited a few times in January.
But now we’re in February? Not so much.
Getting enough good qualified appointments set up to grow business rapidly continues to be one of the biggest challenges facing managed services providers.
One of the oldest selling techniques, door-to-door marketing, has been mothballed as a result of all the 'No Soliciting' signs that have popped up all over town.
Most companies also continue to put up a brick wall to cold calls either on the phone or in person.
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