Service level agreements have to be properly measurable; otherwise, it is impossible to report back to the business on your performance.
Here are four simple steps to assist you in creating workable and measurable SLAs:
1. Define the SLAs Precisely
Unless you’ve been living in a cave, you’re sure to know that using social media is a valid and important way to market your MSP and communicate with your customers.
However, spending time on Facebook and Twitter can also, as most people know, become a time-consuming distraction with negligible business benefits.
Just about every MSP views the sales leads they get through referrals and the Internet almost as the Holy Grail for marketing.
They will swear by this lead source as if it can never go wrong and refuse to hear about other IT lead generation strategies.
When it comes to building rapport with their IT prospects, most MSPs are just helplessly stumbling around in the dark.
Everyone knows how important it is to break the ice and find a common interest on sales calls; but finding a cookie cutter technique that works has proven to be illusive.
In my last blog post, I looked at tips for negotiating with MSP clients, and helping your client or prospect understand why you aren’t the cheapest service on the market. In essence, why you will provide more value to your prospect than your competitors.
In our last blog post we gave away a secret MSP telemarketing technique but alluded to an even more powerful one.
It’s been suggested that no such secret exists but I believe such protests are merely a ploy for us to disclose our method.
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This document is provided for informational purposes only. SolarWinds makes no warranty, express or implied, or assumes any legal liability or responsibility for the accuracy, completeness, or usefulness of any information contained herein.