Selling Backup the Easy Way - Part 1: What are you Actually Selling?
When selling backup, it’s tempting to sell on technical specs....
Backup Series Selling Backup the Easy Way - Part 2: Defining the Service and Scope
Publish Date:
26 April, 2018
- What You'll Learn
Once you know how to position backup services based on what customers actually buy, you should focus on figuring out how to scope your services. This video talks about determining what customers’ objectives are and what you need to provide to meet those objectives.
