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SolarWinds MSP Blog

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MSP Business

Word of Mouth Marketing

By Brad Kendall
- 18 August, 2011
Word of mouth is one of the most powerful promotional tools for IT people. Think of all the clients you have that are a result of word of mouth.   If you're like me, it's a lot! When someone tells somebody else about a positive experience with your firm it leaves a lasting effect.   Word of mouth can take place through any type of communication platform, such as:
MSP Business

Email Marketing Templates

By Scott Calonico
- 16 August, 2011
Let's face it, email marketing has gotten a bad rap. A REAL bad rap. That's because unsolicited emails are also known under a different name. And that name is Spam. 
MSP Business

Free Webinar, Aug. 25 - Predicting a Cloudy Future

By Scott Calonico
- 15 August, 2011
Cloud is the new buzzword for MSPs and IT Support Companies. Your customers want it and all your competitors are offering it. So you'd better get on the ball, right? Before you make the leap to the lofty Cloud heights, join Microsoft's Simon May and GFI's Chris Martin as they discuss how the business of being an IT Support Company/MSP might change in the next few years.
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MSP Business

How to create an IT Operations Manual for your Business

By Richard Tubb
- 12 August, 2011
When it comes to growing your MSP business, you need to know your new techs can pick things up quickly – an operations manual will ensure this happens.
MSP Business

Seven Things You Can Do to Increase Your Marketing Reach Today

By Scott Calonico
- 10 August, 2011
You might be the most highly decorated Microsoft Professional ever. You know the ins and outs of every operating system from DOS all the way up to Windows 7. You eat Linux installations for breakfast and have an Apple every day at lunch. And yet, your MSP or IT service still isn't growing.
MSP Business

Direct Mail Is Not Dead

By Brad Kendall
- 8 August, 2011
If you have been on the internet in the last few years, all you hear when it comes to marketing is social media.  Although social media is an effective and cost effective way to market, B2B direct mail is still very much alive.   Inbound marketing is great, but outbound is still important.
MSP Business

What Is IT Service Management?

By Scott Calonico
- 4 August, 2011
MSP Business

Business to Business Social Networking - Part 2

By Scott Calonico
- 4 August, 2011
In the first part of this series, we talked about how to use Facebook for your Business to Business Social Media interactions by setting up a Facebook page to promote your company.
MSP Business

Website Optimization - The Movie

By Scott Calonico
- 1 August, 2011
We've written a few articles on optimizing your MSP, IT support or computer consulting website. The goal of Search Engine Optimization is to have your site found more easily when a user is doing a search engine search.

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This document is provided for informational purposes only. SolarWinds makes no warranty, express or implied, or assumes any legal liability or responsibility for the accuracy, completeness, or usefulness of any information contained herein.

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