You might be the most highly decorated Microsoft Professional ever. You know the ins and outs of every operating system from DOS all the way up to Windows 7. You eat Linux installations for breakfast and have an Apple every day at lunch.
And yet, your MSP or IT service still isn't growing.
If you have been on the internet in the last few years, all you hear when it comes to marketing is social media. Although social media is an effective and cost effective way to market, B2B direct mail is still very much alive.
Inbound marketing is great, but outbound is still important.
We've written a few articles on optimizing your MSP, IT support or computer consulting website. The goal of Search Engine Optimization is to have your site found more easily when a user is doing a search engine search.
We've been talking a lot about social networking on both this website and in our Building Blocks webinar series.
It's not just because we like logging into our Facebook page everyday and seeing lots of friend requests.
For many fledgling MSP’s, once a few clients have been won and are taken on under Managed Service contract they often get caught up in continuous fire-fighting. They are always reacting to issues on their clients networks, spending all their time fixing issues but never any time doing preventative maintenance.
RT @mspbizman Great article on MSPs and SLAs - http://bit.ly/pIm4Ga #msp #var
It might look like a lost line of COBOL code but the line above is what is known as a "tweet", or a line of information sent out over the Twitter social network.
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