Greetings from London! (Day 1 primer)

Marc Thaler

LONDON – Greetings from England’s capital city and Hilton’s Heathrow Terminal 5 hotel, site of the third leg in this year’s four-stop GFI MAX Customer Conference series.

MAX 2014 Europe begins today at 9 a.m. GFI MAX Director of Partner Community Dave Sobel will start the two-day conference with a short “welcome and greeting” to attendees, followed by the GFI MAX keynote from General Manager Dr. Alistair Forbes and Sobel (9:15 to 10:45 a.m.).

Here are a few additional conference items to consider, and help you make the most of Day 1:

  • Registration for MAX Europe is between 8 and 9 a.m. It’s important that you pick up your name badge and registration pack during this window.
  • There will be four hour-long breakout sessions throughout the day. Each session offers a business and technical track. Session start times are 11:25 a.m., and 1:40, 2:45 and 4 p.m.
  • After the final breakout session, attendees have a brief bit of “free time” from 6:05 to 6:30 p.m., followed by the MAX 2014 party in the Gallery Restaurant until 11 p.m.

If you’re looking for the complete conference agenda, you can access it here. You can also familiarize yourself with the backgrounds of MAX Europe’s scheduled speakers.

Check the MAX IQ blog throughout the day for reports from various sessions, and follow me on Twitter for news and notes.

And you also using Twitter? Be sure to include #MAXCC and #FutureOfMSP in your tweets.