Cold Calling Techniques for MSPs
Cold calling - those two words alone are enough to send shivers down the spine of most MSP owners.
Sure, you can face a Windows Small Busines Server rebuid or a total network meltdown with no problem, so why does picking up the phone strike so much fear into the heart of many MSPs?
In this video, sales consultant Gavin Ingham discusses some of the best techniques to use in getting cold calling to help grow your MSP business.
Before you start reading off a cold calling script, take a few minutes to watch this video and find out some of the key dynamics that can help boost your confidence and make every cold call a winner.